This role leads on three core areas of our ‘giving people a voice’ strategic theme, and will be both influential and visible at the highest levels within and beyond the charity. As we emerge from the public health crisis, and the economic reckoning becomes clearer, this is a once-in-a-career opportunity to push for a national future that includes a safe home for all.
The successful candidate will be accountable for carrying out ground-breaking research to understand more about the UK’s housing problem, and then working to develop policies that offer solutions; devising and leading campaigns which call on the government and others to tackle the causes and consequences of the housing crisis; and working with the media to amplify the voices and experiences of those affected by the housing emergency.
We’re about to develop our next three-year strategic plan, and the new director will work closely with our CEO and Executive Leadership Team colleagues to shape this and be accountable for its delivery. Perhaps bullishly, we don’t necessarily subscribe to the view that “a small win’s an achievement”; our strategic influence will be rooted in incremental and unstoppable argument, persuasion and the seeding of a vision that reaches a whole society, rather than individual awareness days, ministerial photoshoots or social media sign-ups.
You’ll lead a highly experienced and motivated team to create a movement of people – both locally within our communities, and nationally through building our active supporter database and key relationships with partners, allies, politicians, policy makers and opinion formers. And as we focus our activity and messaging more and more closely on strands that deliver greatest impact, we expect that the profile of the directorate’s activity will evolve; you’ll lead collaboratively to ensure that whatever we’re doing as a team is absolutely the most mission-effective thing we could do that day.